Stellastone builds the commercial infrastructure that turns working digital asset products into institutional revenue. Not advice. A system.
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You built something real. Institutional interest exists. But deals stall, BD hires underperform, and you're still the company's best salesperson. The problem isn't people. It's the absence of a system.
Warm institutional interest keeps going cold. No framework to qualify, advance, or close it.
Expensive, produced nothing. Not because they were bad – because there was no system underneath them.
The CEO spends 40% of the week on commercial conversations that should be handled by a machine.
Someone in your space just landed a major institutional mandate. The board is asking questions.
"Batteries included – with fairly little guidance I get useful analysis back. Everything she's built for us is really well documented, and it's stuff that I can use even after the engagement ends."
Watch full testimonialThree phases. Each builds on the last. You enter through diagnosis, not promises.
Forensic audit of your commercial infrastructure. Buyer landscape. Gap analysis. A 90-day activation plan you can execute.
Full GTM system: segmentation, qualification, pipeline discipline, institutional readiness audit, institutional offer collateral, BD enablement, CEO reporting.
End-to-end BD ownership from first contact to signed agreement. The institutional network deploys in service of that motion.
I build the commercial system and hand it to your team to run – or I deploy the network directly and own the BD motion end to end. The dependency on me ends by design.
At Kraken – one of the largest and most trusted digital asset exchanges globally – I helped shape the institutional BD infrastructure across EMEA as the company's institutional function matured. Segmentation, pipeline architecture, institutional collateral, and a structured process for the institutional market.
At Thalex, I replicated this independently. The product worked. The institutional commercial infrastructure didn't exist. I built it – and took three institutional clients from first contact to term sheet within the engagement. The company had a system it could run independently. That is what this produces.
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Fifteen years across institutional finance and digital assets – RBS, Société Générale, Gazprombank, Kraken. Both sides of the institutional table, fluently. Neither has to explain itself to me.
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"Svetlana ran Kraken's EMEA institutional book out of Switzerland and reported to me directly. The book she built was real institutional coverage – market makers, prime brokers, and banks with digital asset mandates. She ran the EMEA side of a prime brokerage partnership structured at over $500m in monthly spot and $250m+ in monthly futures, and she originated several of the institutional relationships the team relied on for growth.
Her clients respected her as the person in the room who understood their business and could be trusted to represent their interests inside Kraken. That is what makes institutional relationships convert.
She operated as a senior peer – owned her accounts, carried the most important relationships in the region, and worked fluently across TradFi and crypto-native markets. That combination is what institutional businesses are built on."
"For three years at Gazprombank (Switzerland) Ltd, I was Svetlana's direct line manager as Head of Corporate Coverage. She built a client portfolio across institutional and corporate counterparties – but what I remember most is what she did when a deal turned against her. She sourced a global commodities trader with +$10bn in annual turnover, negotiated a syndicated facility, and brought it to close. When the bank revised its pricing at the final stage and the client withdrew, she went back in and converted them anyway – composed, credible, and she won. If you need someone who can build institutional pipeline and hold a deal together when conditions turn against you, she is the right person."
One conversation to diagnose whether there's a fit. No pitch. No obligation. Just clarity.
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